What’s in a name? What Marcostrat stands for.
Marcostrat stands for marketing, consulting, and strategy. I started it to support real business growth in a way that’s clear, focused, and fast-moving. My experience launching new products and growing businesses in the tech and AI industries—alongside my work with founders and small teams—showed me how often early-stage companies or those looking to scale value clarity, focus, and momentum. I built Marcostrat to provide marketing leadership without the complexity of large teams or heavy processes.
From teaching to tech to starting Marcostrat
Andrew Childs
Founder, Logophile, Storyteller, Strategy Nerd, and Lifelong Learner
I started Marcostrat because I love helping people bring new ideas to life. I also come from a family of small business owners, so I understand how challenging it can be to do everything on your own while trying to grow.
I’ve worked with businesses of all sizes , from a stint at Microsoft, a couple years at Expedia, four years at Amazon, and finally, an AI startup. Throughout my career, I’ve had an obsession with copywriting and content creation, product marketing, go-to-market strategy, sales enablement, and telling the success stories of customers in ways that build trust and momentum.
I’ve always loved writing and storytelling. I studied English literature at Florida State University, where I earned both my bachelor’s and master’s degrees. I later earned my PhD in the social sciences from the University of Washington. That experience shaped how I think. It taught me how to dig into data to find insights that matter and how to adapt my message to different audiences, whether I was teaching undergrads or publishing in academic journals.
At the beginning of my PhD program, I lost most of my vision and became legally blind. Rather than derailing my goals, it gave me a deeper sense of resilience and purpose. It pushes me to succeed, but it’s also given me a deeper sense of empathy, which shapes how I lead, communicate, and solve problems.
When I’m not working, I love to read, travel, spend time with friends, and play a good game of chess.
Thanks for stopping by. I’d love to learn more about your business and how I can help.
— Andrew
Magdalena Cisneros
Creative Director, Art explorer, Naturally born solutions investigator
I’m a creative lead with more than 15 years of experience blending design, branding, print, and digital marketing into cohesive, high-impact work. I’ve built a proven track record of delivering innovative, user-centered solutions that elevate brands, strengthen recognition, and drive measurable growth for businesses of all sizes.
My strength lies in my ability to provide and execute creative strategy, translating business goals and technical needs into visually captivating experiences. I’m passionate about weaving creativity with strategic insight to tell compelling brand stories that move the needle.
In my spare time, I create my own abstract art and obsessively follow emerging design trends. I have two dogs at home and often babysit for friends and family because I simply love dogs.
— Magdalena